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Published in May 2024
AI GUILD
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Prepare for the AI marketing revolution. Get a three-month, full scholarship to advanced your skills in the AI Guild when you answer seven quick questions about your goals and your career approach.
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MARKETINGSHERPA CASE STUDY
Low-budget Lifts: B2B example of getting big results with a small marketing budget
If you’d like a bigger budget but can’t get it (yet), get an idea from this B2B company’s simple form test that increased leads without increasing spend. Get inspired to maximize your marketing efficiency.
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‘HOW I MADE IT IN MARKETING’ PODCAST DISCUSSION
Product Quality: Marketing's job is to help the product win (podcast episode #97)
Listen to Brad Gillespie, GM of Cvent Consulting, Cvent, discuss market perspectives, bottom-up consumer demand, and Sales-Marketing alignment.
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MARKETINGSHERPA CHARTS
Artificial Intelligence Videos: Data from 2,008 consumers showing generational receptivity
Uncover insights that could share your next marketing strategy from this exclusive, never-before-published data from 2,008 US and UK consumers.
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MARKETINGSHERPA BLOG
Top-of-the-funnel Lead Generation: A visual look at 58 marketing ideas for your customers’ journey
Need fresh marketing ideas? Get unstuck with this visual compilation of 58 strategies to enhance your top-of-the-funnel lead generation.
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MECLABSAI
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With a foundation built upon the Meclabs Institute's 20+ years of empirical research across thousands of marketing experiments, MeclabsAI is uniquely positioned as your go-to, AI-driven marketing advisor. It's totally FREE to use (until June 17th).
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‘HOW I MADE IT IN MARKETING’ PODCAST DISCUSSION
Marketing Mentorship: Direct feedback is a gift (podcast episode #98)
Erika White, Vice President of Marketing & Communications, Affirm, discussed leveraging humor, overcoming ‘impossible’ challenges, and cultivating team ownership. Tune in for practical tips. 
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MARKETINGSHERPA BLOG
Safely Leveraging AI in SEO: Best practices and Google compliance tips
Learn best practices and tips to safely integrate AI into your SEO strategy, ensuring compliance with Google’s guidelines and boosting content efficiency.
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MARKETINGSHERPA CASE STUDY
Visual and Design Changes: Examples showing the evolution of marketing design choices
Get inspired by these examples from an IV safety company, OT cybersecurity company, and comparison site.
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‘HOW I MADE IT IN MARKETING’ PODCAST DISCUSSION
Enterprise Solutions Marketing: You can make a big career, and still stay human (podcast episode #99)
Marco Mueller, CMO, AVEVA, discussed strategic marketing leadership, building customer trust, and leadership beyond hierarchy on How I Made It In Marketing. Listen to this episode for career-changing insights.
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IUNISOV BLOG
What is SEO Growth Hacking?
“By integrating Meclabs AI, I was able to dissect complex SEO trends and present them in a clear, actionable manner…”
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MECLABSAI
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Our Most Popular Resources From May
 
Coming Soon ...
Be on the lookout for this upcoming content: 
  • The official launch of the full-featured MeclabsAI on June 17th
  • Marketing case studies with a designer kids’ wear brand, medical spa, Bitcoin ATM company, and more
  • ‘How I Made It In Marketing’ discussions
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